An entrepreneur at heart, Gus found his true calling in digital, and in 1997 co-founded KRAZYBOYZ, a digital production agency that still operates successfully today. In 2009, he co-founded MIX digital with Ana Carrapichano, to help businesses turn marketing budget into customers. MIX digital is Mediology’s digital arm. Today, with 17 years’ experience and service to over 50 brands, Gus applies his time to developing and leading digital media strategies for the company’s top-tier clients, shaping MIX into one of the most respected digital media strategy, planning and implementation agencies in the country.
When not helping his clients better leverage digital channels to grow their business, he enjoys hammering nails, pounding pavements in the occasional half-marathon, blazing trails on his mountain bike.